1. Startup

Communication and researcher:

discuss a social media plan (who posts/responses/what messaging, @ and # to use/timing).

2. Output

Communication:

Write a message (only subjects where Network works on/expert role).

3. Control and check

Researcher:

  • Follow network protocol.
  • If politically sensitive: check post.

 

4. Design and external dissemination

Communication:

Put it on network social media channels (Twitter, Facebook and Linkedin), when linking to network website.

5. Monitor and evaluate

Communication:

Watch statistics, respond to reactions.

6. Outcome

Communication:

Communicate outcomes immediately through for example retweets.